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	<title>heart &#8211; Broadcast Media</title>
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	<title>heart &#8211; Broadcast Media</title>
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		<title>Heart FM supports local talent by joining kykNET in launching new soapie Suidooster</title>
		<link>https://broadcast.media.co.za/heart-fm-supports-local-talent-by-joining-kyknet-in-launching-new-soapie-suidooster/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Tue, 17 Nov 2015 09:34:24 +0000</pubDate>
				<category><![CDATA[All]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[cape town]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<category><![CDATA[kyknet]]></category>
		<category><![CDATA[suidooster]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=611</guid>

					<description><![CDATA[Cape Town, 17 November 2015:  On Monday 16 November 2015 South African history was made when the first soapie to be set and filmed in the Western Cape, Suidooster, went to air on Afrikaans channel kykNET  and kykNET &#38; kie (DStv channel 145). The production has already garnered the support of the entertainment industry including [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong>Cape Town, 17 November 2015:  </strong> On Monday 16 November 2015 South African history was made when the first soapie to be set and filmed in the Western Cape, Suidooster, went to air on Afrikaans channel kykNET  and kykNET &amp; kie (DStv channel 145). The production has already garnered the support of the entertainment industry including Heart FM, Cape Town’s number one radio station.</p>
<p>Heart FM has joined forces with kykNET to launch Suidooster as the radio station supports the development of talent and the knock-on effect the production will create, which is in line with the company’s values. It is anticipated that the new series will contribute to creating more employment opportunities in the television and entertainment industry in South Africa.</p>
<p>The production, which features some of South Africa’s top acting talent in the form of Denise Newman, Johan Botha, Cedwyn Joel, Abduraghmaan Adams and Marcel van Heerden to name a few, has already created 65 new sustainable jobs which includes 15 first time actors.</p>
<p>On launch day Monday 16 November, Heart FM broadcasted the 9 to 12 show with Tracey Lange from the Suidooster film studio in Montague Gardens which created awareness around the production. All of the actors were present on the day and shared with Tracey the journey from the initial idea to produce a local soapie to the excitement of going on air for the very first time.</p>
<p><strong>For more information visit </strong><a href="http://www.1049.fm"><strong>www.1049.fm</strong></a><strong> or add us on Facebook </strong><a href="http://www.facebook.com/Heart104.9FM"><strong>@Heart104.9FM</strong></a><strong> or follow us on twitter </strong><a href="https://twitter.com/Heart1049FM"><strong>@heart1049fm</strong></a></p>

<a href='https://broadcast.media.co.za/heart-fm-supports-local-talent-by-joining-kyknet-in-launching-new-soapie-suidooster/jill-levenbergabdu-adamsirshaad-ally/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Jill-LevenbergAbdu-AdamsIrshaad-Ally-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>
<a href='https://broadcast.media.co.za/heart-fm-supports-local-talent-by-joining-kyknet-in-launching-new-soapie-suidooster/tracey-lange-and-abu-adams/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Tracey-Lange-and-Abu-Adams-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>
<a href='https://broadcast.media.co.za/heart-fm-supports-local-talent-by-joining-kyknet-in-launching-new-soapie-suidooster/tracey-lange-and-portia-joel/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Tracey-Lange-and-Portia-Joel-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>
<a href='https://broadcast.media.co.za/heart-fm-supports-local-talent-by-joining-kyknet-in-launching-new-soapie-suidooster/tracey-lange-on-the-suidooster-set/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Tracey-Lange-on-the-Suidooster-set-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>

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		<title>Feel good with #Drive326 on Heart FM</title>
		<link>https://broadcast.media.co.za/feel-good-with-drive326-on-heart-fm/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Tue, 10 Nov 2015 11:27:58 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[drive326]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=606</guid>

					<description><![CDATA[Cape Town, 10 November 2015: A recent survey has revealed that Cape Town has the most congested traffic in the country and that commuters could spend up to 40 days a year in traffic. With Heart FM’s #Drive326, this commute could be less stressful and more feel good as host Suga, Mark Marshall on Sport [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong><em>Cape Town, 10 November 2015:</em></strong> A recent survey has revealed that Cape Town has the most congested traffic in the country and that commuters could spend up to 40 days a year in traffic. With Heart FM’s <em>#Drive326,</em> this commute could be less stressful and more feel good as host Suga, Mark Marshall on Sport and Jo-Dee Butler on Traffic keep you company between 15:00 and 18:00 every week day on your drive home.</p>
<p>The dynamic trio centres the show on leaving listeners feeling good with their clever wit and conversation starters. The show is entertaining and informative, taking listener’s minds off the daily commute.</p>
<p>Suga has been hosting the biggest afternoon drive show in the metropole<em>#Drive326</em> since 2013. The multi-talented radio and TV personality started her radio career in 1997 and paved the way for many a female DJ in the country, having been the first woman in Cape Town to host a primetime weekday show on commercial radio as well as a Breakfast Show.  Also an accomplished club DJ, catch Suga’s Bumper Beats Mix every Friday at 17:30 to get your weekend started on the right note.</p>
<p>Known as the Sport Marshall, Mark recently returned home to Heart FM. He has extensive experience in sport broadcasting having been a contributor to a number of drive shows in the Mother City. Mark is also quite the sportsman having represented both South Africa and Western Province in a number of sporting codes.</p>
<p>Newbie to the radio scene Jo-Dee Butler is a born and bred Capetonian.  Jo-Dee has the ability to captivate any audience with her bubbly personality and enthusiasm.  The youngest member on the team, she also brings the fun and flirty element, often coaching Suga and Mark on new trends.</p>
<p>Listeners can look forward to all the regular features as they have come to know on <em>#Drive326 which </em>includes<em> “#Dailydipstick”– </em>a light hearted conversation around a topic or comment from listeners as well as<em> “#Feelgoodtrack” </em>where listeners are invited to send their favourite tracks to Suga accompanied by a personal on air message.</p>
<p>To ensure you have a feel good drive home, catch #Drive326 Monday to Friday 15:00 to 18:00 only on Heart FM.</p>

<a href='https://broadcast.media.co.za/feel-good-with-drive326-on-heart-fm/suga_01/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Suga_01-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>
<a href='https://broadcast.media.co.za/feel-good-with-drive326-on-heart-fm/mark_01-edit/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Mark_01-edit-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>
<a href='https://broadcast.media.co.za/feel-good-with-drive326-on-heart-fm/jo-dee_03/'><img width="150" height="150" src="https://broadcast.media.co.za/wp-content/uploads/2015/11/Jo-Dee_03-150x150.jpg" class="attachment-thumbnail size-thumbnail" alt="" loading="lazy" /></a>

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		<title>Heart FM writes a story of joy for underprivileged children of Cape Town</title>
		<link>https://broadcast.media.co.za/heart-fm-writes-a-story-of-joy-for-underprivileged-children-of-cape-town/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Thu, 29 Oct 2015 10:50:22 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<category><![CDATA[newkidz]]></category>
		<category><![CDATA[newkidz on the block]]></category>
		<category><![CDATA[undepriviledged]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=600</guid>

					<description><![CDATA[Cape Town, Thursday 29 October 2015: This holiday season, Heart FM, Game and the non-profit organisation Newkidz on The Block will be writing a story of joy for underprivileged children of the Western Cape. In the lead up to Christmas the organisations will be collecting toys as part of the Game Toy Story campaign for [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong><em>Cape Town, Thursday 29 October 2015: </em></strong>This holiday season, Heart FM, Game and the non-profit organisation Newkidz on The Block will be writing a story of joy for underprivileged children of the Western Cape. In the lead up to Christmas the organisations will be collecting toys as part of the Game <em>Toy Story</em> campaign for children in need.<a href="http://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story1.jpg" target="_blank"><img loading="lazy" class="alignright wp-image-602 size-medium" src="http://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story1-300x200.jpg" alt="Toy Story1" width="300" height="200" srcset="https://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story1-300x200.jpg 300w, https://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story1-1024x683.jpg 1024w, https://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story1.jpg 1597w" sizes="(max-width: 300px) 100vw, 300px" /></a></p>
<p>This year marks the 4<sup>th</sup> year Heart FM is involved with the campaign of which the aim is to collect approximately 6 000 toys and distribute them to children at hospitals, orphanages, safe houses and other child protection institutions. The majority of these facilities are government funded and struggle to make ends meet. The toys distributed are often a first for many of these children and play a crucial part in their development.</p>
<p>The recipients of the toys are vetted by Newkidz on the Block which helps in establishing loving homes for orphans, vulnerable and destitute children. Founder of Newkidz Hilda De Beer says there is nothing better than seeing what a difference a toy makes to a child. “To see the eyes of a child light up when they receive a new toy is a special moment. To see the whole face of a child, who doesn’t own anything new light up when they receive a new toy is priceless.”</p>
<p>You can make a difference by purchasing or placing a new toy in the <em>Toy Story</em> drop boxes in all <strong>*</strong>participating Game stores from 12 October 2015. Game Marketing and Customer Director Mark Tuner says the company is delighted to be part of the campaign for the 4<sup>th</sup> consecutive year. “The <em>Toy Story</em> campaign reminds us that we all have an all-important duty to play in ensuring the well-being of disadvantaged children.”</p>
<p><a href="http://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story-2.jpg" target="_blank"><img loading="lazy" class="alignleft wp-image-604 size-medium" src="http://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story-2-300x200.jpg" alt="Toy Story 2" width="300" height="200" srcset="https://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story-2-300x200.jpg 300w, https://broadcast.media.co.za/wp-content/uploads/2015/10/Toy-Story-2.jpg 1024w" sizes="(max-width: 300px) 100vw, 300px" /></a>For the 2<sup>rd</sup> year running Heart FM DJ Tyrone Paulsen will be the Brand Ambassador for the campaign. Heart FM will create awareness around campaign by broadcasting live from a number of GAME stores to drive listeners and store visitors to help make the wishes of children in need come true.</p>
<p>The <strong><em>Heart Top 40</em></strong> with Paul Playdon will take place from 10:00 to 14:00 at the following stores:</p>
<ul>
<li><strong>Canal Walk &#8211; </strong>31<sup>st</sup> October 2015</li>
<li><strong>N1 City &#8211; </strong>21 November 2015</li>
<li><strong>Bayside &#8211; </strong>28 November 2015</li>
<li><strong>Tygervalley &#8211; </strong>5 December 2015</li>
<li><strong>Kenilworth &#8211; </strong>12 December 2015</li>
</ul>
<p>A Cavalcade will make its way to the Red Cross Children’s hospital on the 17<sup>th</sup> of December 2015 which culminates in a Christmas party with Heart FM DJ’s and various fun activities for the children who find themselves in hospital during the holiday season.</p>
<p>If you would like to contribute to this worthy cause, <em>Toy Story</em> drop boxes can be found at the following stores:</p>
<ul>
<li><strong>GAME Bayside Mall</strong> Corner of West Coast Rd &amp; Blaauwberg Rd, Tableview</li>
<li><strong>GAME Canal Walk</strong> Century Boulevard, Century City</li>
<li><strong>GAME Cape Gate</strong> Corner Okavango Rd &amp; de Bron Rd, Brackenfell</li>
<li><strong>GAME Grand Central</strong> Plein &amp; Darling Str, Cape Town</li>
<li><strong>GAME Kenilworth</strong> Kenilworth Centre, Doncaster Road, Kenilworth</li>
<li><strong>GAME Mitchell’s Plain</strong> Promenade Centre, Cnr AZ Berman Dr &amp; Morgenster Rd, Mitchell’s Plain</li>
<li><strong>GAME N1 City</strong> <strong>Mall</strong> Louwtjie Rothman Street, Goodwood</li>
<li><strong>GAME Paarl</strong> 21 Fabriek street, Paarl</li>
<li><strong>GAME Parow</strong> Parow Shopping Centre, Cnr. Voortrekker Rd &amp; De La Rey St, Parow</li>
<li><strong>GAME Somerset Mall</strong> Corner Highway &amp; R44, Somerset West</li>
<li><strong>GAME Stellenbosch</strong> Eikestad Mall 43 Andringa Street Stellenbosch</li>
<li><strong>GAME Tygervalley</strong> Tygervalley Centre, Bill Bezuidenhout Avenue, Tyger Valley</li>
<li><strong>GAME Vredenburg</strong> Weskus Mall, 110 Saldanha Road, Witteklip, Vredenburg</li>
<li><strong>GAME Worcester</strong> 13 Mountain Mill Drive, Worcester</li>
<li><strong>GAME Zevenwacht</strong> Zevenwacht Mall Cnr Polkadraai &amp; Van Riebeeck St, Kuils River</li>
</ul>
<p><strong><em>****The name “Toy Story” is the intellectual property of Disney Pixar, and is used under licence.</em></strong></p>
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		<title>The Sport Marshall returns to Heart FM</title>
		<link>https://broadcast.media.co.za/the-sport-marshall-returns-to-heart-fm/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Thu, 03 Sep 2015 08:00:57 +0000</pubDate>
				<category><![CDATA[All]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<category><![CDATA[the sport marshall]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=573</guid>

					<description><![CDATA[Mark Marshall joins Suga on #Drive326 Cape Town 03 September, 2015: Heart FM has brought back the Sport Marshall to Cape Town radio. As of Monday 31 August 2015, Mark Marshall joined host Suga on #Drive326 as Sports anchor on the biggest drive show in the Cape metropole. Marshall has extensive experience in sport broadcasting [&#8230;]]]></description>
										<content:encoded><![CDATA[<h2><em>Mark Marshall joins Suga on #Drive326</em></h2>
<p><strong><em>Cape Town 03 September, 2015:</em> </strong>Heart FM has brought back the Sport Marshall to Cape Town radio. As of Monday 31 August 2015, Mark Marshall joined host Suga on <em>#Drive326</em> as Sports anchor on the biggest drive show in the Cape metropole.</p>
<p>Marshall has extensive experience in sport broadcasting having been a contributor to a number of drive shows in the Mother City. His passion for sport is easily identified when on air and he is a keen promoter of local sport bringing a “home-grown” feel to his bulletins.</p>
<p>Marshall is also quite the sportsman having represented both South Africa and Western Province in a number of sporting codes. He has a long standing history with Heart FM having presented sport on both the drive and breakfast shows on the station in the early 2000’s. Marshall believes with his appointment he is finally returning home.</p>
<p>“I am thrilled to return to Cape Town and to be joining a drive team and radio station that is so passionate about their footprint. I look forward to many years as the “go to” local sport voice for many sporting codes that have been ignored.”</p>
<p>Stay tuned to #Drive 326 as we welcome Marshall back to the sports desk.</p>
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		<title>Heart FM and GrandWest celebrate second birthday of on-site satellite studio</title>
		<link>https://broadcast.media.co.za/heart-fm-and-grandwest-celebrate-second-birthday-of-on-site-satellite-studio/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Thu, 09 Jul 2015 13:49:17 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cape village]]></category>
		<category><![CDATA[grandwest]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heat fm]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=555</guid>

					<description><![CDATA[Cape Town, 09 July2015: This July Heart FM and GrandWest celebrate the second birthday of their satellite studio situated at GrandWest. GrandWest is currently the only entertainment venue in the Western Cape to boast an on-site radio station. Since its first live broadcast on the 10th of July 2013 more than 550 shows have been [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><strong><em>Cape Town, 09 July2015:</em> </strong>This July Heart FM and GrandWest celebrate the second birthday of their satellite studio situated at GrandWest. GrandWest is currently the only entertainment venue in the Western Cape to boast an on-site radio station.</p>
<p>Since its first live broadcast on the 10<sup>th </sup>of July 2013 more than 550 shows have been broadcast live from the studio. The satellite studio is located to the left of the main entrance of the venue, giving listeners a unique opportunity to see their favourite personalities in action on a weekly basis. The studio has hosted many a local and international celebrity over the last two years.</p>
<p>In celebration of the birthday, the Cape Village at GrandWest – just outside the popular Ice Station &#8211; will be carnival themed with spot prizes and fun activities for the whole family between 12h00 and 14h00 Saturday, 11 July 2015.</p>
<p>Come and meet Aden Thomas, Tracey Lange, JP Carelse, Suga, Lunga Singama, Irma G and Jo-Dee Butler and join in the celebrations!</p>
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		<title>Heart FM says goodbye to Nick Feinberg on air as he steps into creative role</title>
		<link>https://broadcast.media.co.za/heart-fm-says-goodbye-to-nick-feinberg-on-air-as-he-steps-into-creative-role/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Tue, 05 May 2015 12:20:24 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[feinberg]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<category><![CDATA[nick feinberg. nick]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=543</guid>

					<description><![CDATA[Cape Town, 5th May 2015: Nick Feinberg’s outspoken nature may have landed him in some hot water a couple of times over the last 17 years, but his personality and wit has won over the hearts of listeners making him one of the most loved sport presenters in Cape Town. Nick’s almost two-decade long run [&#8230;]]]></description>
										<content:encoded><![CDATA[<figure id="attachment_545" aria-describedby="caption-attachment-545" style="width: 200px" class="wp-caption alignright"><img loading="lazy" class="size-medium wp-image-545" src="http://broadcast.media.co.za/wp-content/uploads/2015/05/Nick-2-200x300.jpg" alt="Nick Feinberg" width="200" height="300" srcset="https://broadcast.media.co.za/wp-content/uploads/2015/05/Nick-2-200x300.jpg 200w, https://broadcast.media.co.za/wp-content/uploads/2015/05/Nick-2-684x1024.jpg 684w, https://broadcast.media.co.za/wp-content/uploads/2015/05/Nick-2.jpg 1835w" sizes="(max-width: 200px) 100vw, 200px" /><figcaption id="caption-attachment-545" class="wp-caption-text">Nick Feinberg</figcaption></figure>
<p>Cape Town, 5th May 2015: Nick Feinberg’s outspoken nature may have landed him in some hot water a couple of times over the last 17 years, but his personality and wit has won over the hearts of listeners making him one of the most loved sport presenters in Cape Town.</p>
<p>Nick’s almost two-decade long run spanned across every day time show on the station. For the past 17 years he’s been an abrasive, cynical and highly controversial figure on Cape Town radio. In the process, Nick has become one of the most recognised names in the industry – garnering numerous awards, including three nods as the Western Cape Electronic Sports Journalist of the Year. He also came close to setting a record for the most appearances as the defendant in front of radio’s ombudsman, the BCCSA, although he has notably seen all of these complaints dismissed without censure.</p>
<p>On Friday 8 May 2015, Feinberg will be presenting his last show as the sports anchor on #Drive326, the afternoon drive show hosted by Suga. He’ll be leaving on a high, having been an integral part of the on-air team that has enjoyed the largest afternoon audience in the metropole for the past two years, and he’s happy that he’ll be moving on to a positive new role for the station.</p>
<p>Asked about that future, Nick’s typically flamboyant response was that, “I’m to be reborn! It’s an almost-middle aged metamorphosis; bursting out of a 90 kilo pupa as the all-new uncynical, grumpless, all-conquering, positive and productive Creative Director of Heart FM’s internal creative advertising unit.” While he focuses on this new role, he will still have a presence on air hosting a weekly football slot every Wednesday afternoon at 15h30.</p>
<p>Over the next few weeks, Heart FM will be trying out some new talent in this space but is not in a hurry to fill the big shoes of the witty Chelsea-mad football fan.</p>
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		<title>Heart 104.9FM appoints new Head of Sales</title>
		<link>https://broadcast.media.co.za/heart-104-9fm-appoints-new-head-of-sales/</link>
		
		<dc:creator><![CDATA[]]></dc:creator>
		<pubDate>Tue, 24 Mar 2015 08:08:39 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[104.9 fm]]></category>
		<category><![CDATA[heart]]></category>
		<category><![CDATA[heart fm]]></category>
		<guid isPermaLink="false">http://broadcast.media.co.za/?p=535</guid>

					<description><![CDATA[Cape Town, March 2015: Shireen Robinson has been appointed as Head of Sales at Heart 104.9FM and assumed her role on 1 March 2015. Robinson comes with more than 10 years of experience in the industry which includes project management in sales, marketing, sponsorships and events. Shireen is a rare find in the field of [&#8230;]]]></description>
										<content:encoded><![CDATA[<figure id="attachment_538" aria-describedby="caption-attachment-538" style="width: 200px" class="wp-caption alignright"><img loading="lazy" class="size-medium wp-image-538" src="http://broadcast.media.co.za/wp-content/uploads/2015/03/Shireen-200x300.jpg" alt="Shireen Robinson" width="200" height="300" srcset="https://broadcast.media.co.za/wp-content/uploads/2015/03/Shireen-200x300.jpg 200w, https://broadcast.media.co.za/wp-content/uploads/2015/03/Shireen-683x1024.jpg 683w, https://broadcast.media.co.za/wp-content/uploads/2015/03/Shireen.jpg 1300w" sizes="(max-width: 200px) 100vw, 200px" /><figcaption id="caption-attachment-538" class="wp-caption-text">Shireen Robinson</figcaption></figure>
<p>Cape Town, March 2015: Shireen Robinson has been appointed as Head of Sales at Heart 104.9FM and assumed her role on 1 March 2015. Robinson comes with more than 10 years of experience in the industry which includes project management in sales, marketing, sponsorships and events.</p>
<p>Shireen is a rare find in the field of sales and marketing: a strategic thinker with a 360° understanding of client, agency and radio strategy.</p>
<p>With over 10 years project management experience in sales, marketing, sponsorships and events across all South African commercial radio stations; she has an in-depth grasp of the national media landscape. Importantly in this changing environment, her work in agency and direct sales depended on forging integrated campaigns with digital, creative, activation, and PR agencies.</p>
<p>Shireen also offers an empathetic understanding of the exigencies that business faces in a difficult economy. Her work has produced measurable growth for clients with genuinely small budgets, and also stand-out Return On Investment for multinationals; judiciously planning the use of multi-million Rand budgets to best effect.</p>
<p>This holistic understanding of the terrain saw her take up a role as an adjudicator for the MTN Radio Awards in both 2014 and 2015. Shireen&#8217;s personal passion for producing meaningful content, and her belief in the need for digital convergence make her the perfect person to lead our team as we take your brand to the next level.</p>
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